Category Archives: On-Page Optimization

Duplicate Content – How Many Homepages Do You Have?

Posted on March 23, 2012 by Bryan Phelps

Many site owners don’t quite understand when we tell them we found at least 6 versions of their homepage.  And to be fair, it’s kind of unfortunate that search engines aren’t smart enough to consolidate obvious examples of duplicated homepages. Here are the most common occurrences of duplicate homepages: Example.com Example.com/index.php (or … Read more Continue reading →

Posted in Basic, Learn, learn seo, On-Page Optimization, SEO, SEO Tips | Comments Off

Which Version of My Domain Should I Use? [Video FAQ]

Posted on February 24, 2012 by Tyson Hymas

[jwplayer mediaid="21938"] As an SEO Manager, I am often asked by new clients, “What version of my domain should I use, the www or the non-www?”  This question has a simple answer because in terms of SEO (search engine optimization), it doesn’t really matter. In order to choose between domains, there are … Read more Continue reading →

Posted in Blog, On-Page Optimization, Search Engine Optimization, SEO, video | Comments Off

What is a 404 Page? [Video FAQ Series]

Posted on December 22, 2011 by Andrew Johnson

A 404 page shows on a user's screen when they reach a page that doesn't exist on the website. This can happen when they reach a page that was deleted, clicking a broken link, or typing the wrong URL. More than likely you've encountered a few humerous 404 pages in your web … Read more Continue reading →

Posted in 404 page, Blog, On-Page Optimization, SEO Tips, SEO Videos | Comments Off

What is Bing Webmaster Tools? [Video FAQ Series]

Posted on December 16, 2011 by Shawn Barrington

Bing Webmasters Tools are a set of tools made available to a site’s webmaster by Bing, allowing you to see how Bing sees your website.    Bing Webmaster Tools provides you access to the following data: How often Bing has crawled your site Problems Bing found while crawling your site such as Malware … Read more Continue reading →

Posted in Bing Webmaster Tools, Blog, On-Page Optimization, SEO Tips, webmaster tools | Comments Off

How Do I Write SEO Friendly Content? [Video FAQ]

Posted on December 13, 2011 by Dan Richey

How do I write SEO Friendly Content? The first step is to use a catchy title and use the keyword in the title. Make someone want to read the article. The second thing is use subheadings in your articles. Include relevant keywords in the subheadings, also known as an H2 or H3 … Read more Continue reading →

Posted in Blog, On-Page Optimization, SEO Tips, Site Content | Comments Off

What is Original Content? [Video FAQ Series]

Posted on December 12, 2011 by Lauren Jacobson

Google loves original content.  Original content is something that you wrote that you did not pull from any other source.  There are a number of places where good content can be added to a site.  Some options include: Blog posts Reviews Content on site Text on pages of site  What kinds of … Read more Continue reading →

Posted in Blog, content, On-Page Optimization, original content, SEO, SEO Tips | Comments Off

Which Links Pass the Most Weight in Search Engines?

Posted on November 4, 2011 by Jeffrey_Smith

Link weight and link-flow are the most critical on page elements after you (1) map out which keywords you’re targeting (2) mirror the relevance hierarchy through the site architecture through the respective pillars (landing pages) and supporting articles and (3) initiate the citation process via internal linking and off page inbound links.
However, before you initiate [...]

Related Posts

  1. Developing Topical Link Weight using Internal and External Links
  2. The Other Side of SEO (as Seen by Search Engines)
  3. Search Engines and Link Reputation: What’s Yours?
  4. What Do Search Engines Know, That We Don’t?
  5. Managing Link Weight and Building Link Insurance!

Continue reading →

Posted in Advanced On Page SEO, link flow, Link Weight, On-Page Optimization, SEO Consulting | Comments Off

1 Easy Way to Audit your XML Sitemap

Posted on April 25, 2011 by David Malmborg

How many times have you looked at an XML sitemap and said, “Why are these URLs in here?” One time, I was getting so frustrated doing an indexability audit for my client because Google wasn’t paying attention to canonicals for a variety of reasons. One in particular was the XML sitemap not … Read more Continue reading →

Posted in Blog, On-Page Optimization, sitemap audit, xml sitemap | Comments Off

Is Content Really King?

Posted on April 13, 2011 by Kevin W. Phelps

There are a number ways to get your website more visibility: higher search engine rankings, interesting content, pay per click, affiliate marketing and social media. These are all great ways of increasing traffic and most large organizations touch on every mentioned online marketing method. The method I’ve been thinking of lately is … Read more Continue reading →

Posted in content is king, On-Page Optimization, Search Engine Optimization, SEO, SEO Tips, SEO.com, Social Media | Comments Off