| One Show Interactive Vol V: Advertising's Best Interactive And New Media (One Show Interactive: Advertising's Best Interactive & New Media) | 
enlarge | Author: Kevin Swanepoel Publisher: AVA Publishing Category: Book
List Price: $49.50 Buy New: $7.11 You Save: $42.39 (86%)
Buy New/Used from $7.11
Avg. Customer Rating:   (2 reviews) Sales Rank: 2507119
Media: Hardcover Edition: Har/DVD Number Of Items: 1 Pages: 254 Shipping Weight (lbs): 3.8 Dimensions (in): 12.1 x 8.8 x 1.1
ISBN: 0929837193 Dewey Decimal Number: 741 EAN: 9780929837192 ASIN: 0929837193
Publication Date: January 1, 2003 Availability: Usually ships in 1-2 business days
|
| Editorial Reviews:
Product Description
See a year’s worth of award-winning work from the One Show Interactive—the top competition for new media—and use the two accompanying DVDs to connect directly to the best examples of interactive media. In a large, beautiful format, with 560 spectacular illustrations, this is the most complete collection ever of visually arresting websites, mini sites, banners, and digital advertising.
|
| Customer Reviews:
  Impossible to Transform Creative Genius from one media onto another March 28, 2007 It is difficult to explain Creative Concepts built for and on an Interactive platform in a "Book". The attached CD was helpful but you keep flipping back and forth between formats so that the flow of thought is difficult to continue. Overall the book gives Interactive advertising protogees a great glance into the vast world of possibilities the Internet opens. For Interactive novices - nice but not really groundbreaking.
  Good to know what advertising was like before Ian Fairbrother. April 19, 2006 1 out of 1 found this review helpful
This annual contains your regular assortment of ads, ads, and more ads. Oh, there's a little design in there also. But to me, this annual is much more pertinent for historical purposes. This volume of the One Show, is a good marker in time for where the advertising industry was before Ian Fairbrother. What is considered 'ground-breaking' in this edition (yeah right, mini cooper) hardly holds a candle to the genius that Fairbrother writes only a year later.
Someone great once said, "We can't know where we're going if we don't know where we've been."
The name of that person? You guessed it. Ian Fairbrother
|
|
|