| Essentials of Research Design and Methodology (Essentials of Behavioral Science) | 
 enlarge | Authors: Geoffrey R. Marczyk, David Dematteo, David Festinger
Publisher: Wiley
Category: Book
List Price: $36.95
Buy New: $28.53
You Save: $8.42 (23%)
Buy New/Used from $25.97
Avg. Customer Rating:   (2 reviews)
Sales Rank: 30719
Languages: English (Original Language), English (Unknown), English (Published)
Media: Paperback
Edition: 1
Number Of Items: 1
Pages: 304
Shipping Weight (lbs): 0.8
Dimensions (in): 8.6 x 5.3 x 0.6
ISBN: 0471470538
Dewey Decimal Number: 150.72
EAN: 9780471470533
ASIN: 0471470538
Publication Date: March 2, 2005
Availability: Usually ships in 1-2 business days
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Product Description
Master the essential skills for designing and conducting a successful research project
Essentials of Research Design and Methodology contains practical information on how to design and conduct scientific research in the behavioral and social sciences. This accessible guide covers basic to advanced concepts in a clear, concrete, and readable style.
The text offers students and practitioners in the behavioral sciences and related disciplines important insights into identifying research topics, variables, and methodological approaches. Data collection and assessment strategies, interpretation methods, and important ethical considerations also receive significant coverage in this user-friendly guide. Essentials of Research Design and Methodology is the only available resource to condense the wide-ranging topics of the field into a concise, accessible format for handy and quick reference.
As part of the Essentials of Behavioral Science series, this book offers a thorough review of the most relevant topics in research design and methodology. Each concise chapter features numerous callout boxes highlighting key concepts, bulleted points, and extensive illustrative material, as well as "Test Yourself" questions that help you gauge and reinforce your grasp of the information covered.
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| Customer Reviews:
Research Design July 10, 2008
4 out of 4 found this review helpful
Excellent book. Easy to read. Easy to understand. Easy to find information. It made my first experience of doing research and then writing a paper easy to accomplish. I was glad the professor had picked this book.
awesome April 28, 2006
6 out of 8 found this review helpful
In the introduction, the authors state "our goal is to provide readers with books that will deliver key practical information in an efficient, accessible style." The authors have clearly met their goal - the book is clearly written and the examples are engaging and interesting. As the authors are professors, I was very surprised by this.
I used this book to update my knowledge of basic research, and it was perfect. I think it would also be an ideal introduction to research design for beginners.
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