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The New Rules of Marketing and PR: How to Use News Releases, Blogs, Podcasting, Viral Marketing and Online Media to Reach Buyers Directly
Buyology: Truth and Lies About Why We Buy
Social Media Marketing: An Hour a Day
Marketing: The Core
BASIC MARKETING
Marketing: Real People, Real Choices (6th Edition) (MyMarketingLab Series)
Eating the Big Fish: How Challenger Brands Can Compete Against Brand Leaders
Secrets of Social Media Marketing: How to Use Online Conversations and Customer Communities to Turbo-Charge Your Business!
Changing the Channel: 12 Easy Ways to Make Millions for Your Business (Agora Series)
CauseWired: Plugging In, Getting Involved, Changing the World
Bestsellers
The Tipping Point: How Little Things Can Make a Big Difference
The New Rules of Marketing and PR: How to Use News Releases, Blogs, Podcasting, Viral Marketing and Online Media to Reach Buyers Directly
Principles of Marketing, 12th Edition
MKTG 2.0, 2008 - 2009 Student Edition (with Review Card and Printed Access Card)
Marketing Management (13th Edition)
Buyology: Truth and Lies About Why We Buy
Marketing, 2008 Edition
Blue Ocean Strategy: How to Create Uncontested Market Space and Make Competition Irrelevant
Marketing
Yes!: 50 Scientifically Proven Ways to Be Persuasive
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 Personality Not Included: Why Companies Lose Their Authenticity And How Great Brands Get it Back, Foreword by Guy Kawasaki 
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Personality Not Included: Why Companies Lose Their Authenticity And How Great Brands Get it Back, Foreword by Guy Kawasaki
Author: Rohit Bhargava

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ASIN: 0071545212
Publication Date: March 31, 2008
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 Web 2.0 and Beyond: Understanding the New Online Business Models, Trends, and Technologies 
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Web 2.0 and Beyond: Understanding the New Online Business Models, Trends, and Technologies
Author: Tom Funk

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ASIN: 0313351872
Publication Date: November 30, 2008
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 Internet Marketing and e-Commerce 
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Internet Marketing and e-Commerce
Authors: Ward Hanson, Kirthi Kalyanam

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ASIN: 0324074778
Publication Date: November 21, 2006
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 The Big Red Fez: How To Make Any Web Site Better 
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The Big Red Fez: How To Make Any Web Site Better
Author: Seth Godin

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ASIN: 0743227905
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 Now Is Gone: A Primer on New Media for Executives and Entrepreneurs 
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Now Is Gone: A Primer on New Media for Executives and Entrepreneurs
Authors: Brian Solis, Geoff Livingston

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ASIN: 0910155739
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 Always On: Advertising, Marketing, and Media in an Era of Consumer Control (Future of Business Series) 
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Always On: Advertising, Marketing, and Media in an Era of Consumer Control (Future of Business Series)
Authors: Christopher Vollmer, Geoffrey Precourt

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ASIN: 0071508287
Publication Date: March 25, 2008
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 Marketing Your Retail Store in the Internet Age 
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Marketing Your Retail Store in the Internet Age
Authors: Bob Negen, Susan Negen

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ASIN: 0470043938
Publication Date: December 5, 2006
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 Publish and Prosper: Blogging for Your Business 
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Publish and Prosper: Blogging for Your Business
Authors: Dl Byron, Steve Broback

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ASIN: 0321395387
Publication Date: June 11, 2006
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 How to Say It: Marketing with New Media: A Guide to Promoting Your Small Business Using Websites, E-zines, Blogs, and Podcasts (How to Say It...) 
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How to Say It: Marketing with New Media: A Guide to Promoting Your Small Business Using Websites, E-zines, Blogs, and Podcasts (How to Say It...)
Authors: Lena Claxton, Alison Woo

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ASIN: 0735204322
Publication Date: September 2, 2008
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 Jump Point: How Network Culture is Revolutionizing Business 
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Jump Point: How Network Culture is Revolutionizing Business
Author: Tom Hayes

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ASIN: 007154562X
Publication Date: February 21, 2008
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